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Liverpool Property Investment

Liverpool

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Investing in Liverpool Property:
UK’s Top Investment Hotspot

Do you seek profitable property investment opportunities in a fast-growing UK city?

Look no further than Liverpool — one of the UK’s hottest property investment destinations, with a booming economy, growing population, and affordable property market.

With solid rental demand and yields up to 7.3% in some areas, investing in Liverpool property could generate strong cash flow and significant long-term gains.

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Investing in liverpool
Life in Liverpool

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Property Investment In Liverpool

Is It Worth It?

Location
Location

Liverpool

(United Kingdom)

Population
Population

506,060

(Liverpool)

Economy
Liverpool Economy

£ 15.2 Billion

(2024)

Employment
Average Rental Yield

6.1%

(2024)

Tourism
Average Rental Price

£1,128 pcm

(2 bed apartment)

Check Out Our Latest
Developments

Browse our latest market-leading investment opportunities.

Claremont Quarter

Off plan

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Claremont Quarter

£0

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Ariel House

Off plan

Location Icon Birmingham

Ariel House

£0

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Vivere Residences

Off plan

Location Icon Manchester

Vivere Residences

£0

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Obsidian

Off plan

Location Icon Manchester

Obsidian

£0

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The Waterhouse Gardens

Off plan

Location Icon Manchester

The Waterhouse Gardens

£0

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Sky Gardens

Completed

Location Icon Manchester

Sky Gardens

£0

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Viadux (Penthouse)

Completed

Location Icon Manchester

Viadux (Penthouse)

£0

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Boulevard

Off plan

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Boulevard

£0

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Silkbank

Completed

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Silkbank

£0

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But Why Choose
Liverpool?

For your next property investment

19.3%

Price Growth

Over the next four years
– leading city in uk

60%

Under 35

Main demographic in the
Rental market

23%

Rent Growth

By end of 2023 – the top UK city
For rental growth

High Rental Demand
And Yields

A sizable student population and popularity as a tourist destination create consistent demand for buy-to-let properties in Liverpool. The city offers some of the highest rental yields in the UK, averaging around 6.1% for buy-to-let investments. As the economy and population grow, demand for rental property should remain robust.

Immense Capital
Appreciation Potential

While property values in Liverpool have already appreciated substantially, continued economic development will likely drive further price increases over the long term. The average home in Liverpool has risen in value by about 40% in the past ten years, and some areas have nearly doubled. In essence, property in growth locations like Liverpool is an appealing investment for capital appreciation.

Liverpool high rental yields

Steady Economic Growth
And Development In Liverpool

Continual economic growth and development in Liverpool has resulted from strategic planning, targeted investments, and a favourable business environment.

Here are six factors that have contributed to this positive economic trajectory fueling property investment in Liverpool:

Strategic Investments

Strategic Investments in

Infrastructure

Liverpool has witnessed substantial investments in its infrastructure, which have not only improved the city’s overall connectivity but also provided a solid foundation for economic growth. The £5 billion Liverpool Waters development is a prime example of this.

The project aims to transform the city’s northern docks, creating new commercial spaces, residential areas, and leisure facilities. This development has not only created jobs during its construction but is also expected to attract businesses and residents, further boosting the local economy in the long term.

Retail and
Tourism Boom

Liverpool has seen significant growth in its retail sector, with new shopping centres and commercial spaces being established to cater to the growing population and increasing tourism numbers. The city’s rich cultural heritage, along with attractions like The Beatles Story, the Royal Albert Dock, and various museums and galleries, have made it a popular tourist destination. This influx of tourists has positively impacted the hospitality industry, creating employment opportunities and contributing to the overall economic growth.

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Education and Research
Advancements

Liverpool is home to several esteemed universities and research institutions, making it a centre for educational excellence. The city’s commitment to investing in education and research has led to a highly skilled workforce, attracting talent from around the world. Graduates and researchers often remain in the city to work, leading to the development of knowledge-based industries and fostering increased demand for buy-to-let in Liverpool.

Enhanced
Connectivity

The £4 million upgrade to Liverpool John Lennon Airport (LJLA) has improved the city’s air transport facilities, making it more accessible to domestic and international travellers. With improved connectivity, businesses can easily access markets beyond the region, and tourists find it more convenient to visit Liverpool. This increased connectivity has opened up trade, tourism, and foreign investment opportunities.

Education and research

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Leeds
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LIVERPOOLS'
Biggest Projects

Dive into the beauty of Liverpool

Home To Brands You Love
Such as NHS & Unilever Providing over 10,000 jobs
Live In The Moment
LARGE & growing amount Of retail & leisure space
Worth Of Development
With over £3bn total development value of schemes underway

Connectivity &
Transport

Liverpool connectivity 1

Liverpool’s exceptional connectivity and transport links are key drivers of its success. The city boasts an extensive public transport network, facilitating easy movement within the city and its surrounding areas. Additionally, Liverpool benefits from seamless connections to the rest of the UK and the world via rail, road, and air routes. These robust transportation links enhance Liverpool’s appeal to residents, visitors, and businesses alike, contributing to its sustained growth and attractiveness as a dynamic urban center.

 

 

Liverpool connectivity 2
Liverpool’s Merseyrail network provides seamless connectivity throughout the city center and its surrounding boroughs, offering an affordable and convenient transportation option for residents and visitors alike. With over 33 million journeys made annually across its extensive network, Merseyrail serves over 60 stations, including popular destinations such as Wirral, Southport, and Liverpool John Lennon Airport, enhancing accessibility and connectivity across the region.
Liverpool connectivity 3
Liverpool Lime Street, Moorfields, and Liverpool Central stations serve as key gateways to the rest of the country, providing easy access to major cities like London and Birmingham. Additionally, they offer convenient transportation options to some of the UK’s most sought-after beauty spots, including the stunning Peak and Lake Districts, making Liverpool an ideal starting point for memorable excursions and adventures.
From
Liverpool
arrow switch

2hrs 20mins

London

1hr 10mins

Manchester

3hrs 30mins

Edinburgh

2hrs

Peak District

2hrs 45mins

Lake District

Liverpool exceptional connectivity
Liverpool’s exceptional connectivity and transport links are pivotal factors in its prosperity. Whether it’s the comprehensive public transport networks within the city or the seamless links to the rest of the UK and beyond via rail, road, and air, they all play a crucial role in Liverpool’s appeal to individuals and businesses, contributing to its vibrant economy and cultural allure.
Liverpool Airport
Liverpool’s esteemed education system is a cornerstone of its success. With a rich tapestry of educational institutions ranging from world-renowned universities to top-tier schools, Liverpool offers exceptional learning opportunities at all levels. Whether it’s the prestigious University of Liverpool, Liverpool John Moores University, or acclaimed secondary and primary schools across the city, Liverpool’s commitment to excellence in education ensures that students receive a high-quality learning experience.
 

Hs2 Times When Complete

67mins

London

40mins

Birmingham

 

From Manchester Airport

6hrs

Nigeria

7hrs

Dubai

12hrs

Hong Kong

Liverpool's
Housing Market

Is Going From
Strength To Strength

For property investors, strong demand and rising rents translate into healthy yields. The average gross rental yield for Liverpool buy-to-let properties is around 6.1%. This is higher than the UK average of 4.75%, suggesting good potential for capital appreciation over time.

Within Liverpool, the highest yields can be found in up-and-coming districts undergoing regeneration, where property values have significant room for growth. The strong and growing demand for rental properties and competitive yields makes investing in Liverpool property attractive.

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Liverpool Housing Market
Average Rent Yield
Average Rent Yield

6.1%

Businesses
Student Properties

40%+

Jobs
Student Population

55,000+

Population 1
Population Projection

371,303

Student Occupancy

98%

Rental
Demand
Sorting
In
Liverpool

Demand for rental property in Liverpool has increased steadily over the last decade. Rents in Liverpool rose by

7.3%

In 2022

2%

Across rest of the UK.

Economic Solid
&
Population Growth

Liverpool has witnessed substantial investments in its infrastructure, which have not only improved the city’s overall connectivity but also provided a solid foundation for economic growth. The £5 billion Liverpool Waters development is a prime example of this.

The project aims to transform the city’s northern docks, creating new commercial spaces, residential areas, and leisure facilities. This development has not only created jobs during its construction but is also expected to attract businesses and residents, further boosting the local economy in the long term.

megan wu69n8UPhP4 unsplash (1)
Liverpool rental yields

Solid
Rental Yields

For property investors, strong demand and rising rents translate into healthy yields. The average gross rental yield for Liverpool buy-to-let properties is around 6.1%. This is higher than the UK average of 4.75%, suggesting good potential for capital appreciation over time.

Within Liverpool, the highest yields can be found in up-and-coming districts undergoing regeneration, where property values have significant room for growth. The strong and growing demand for rental properties and competitive yields makes investing in Liverpool property attractive.

Regeneration Transforming Liverpool into a
Tourism hotspot

Liverpool’s tourism and hospitality sector is booming and ripe with investment potential, especially in serviced apartments and short-term rentals. These property types offer solid investment prospects.

Investment Potential In Short-Term
Rentals, Hotels, And Serviced Apartments

Liverpool’s serviced apartment sector has grown over 60% in the last five years. Occupancy rates average 71% on weekdays but can reach 82% on weekends. Rental rates for serviced apartments also continue to rise, with 4-star apartments averaging £311 per night.

Tourism hotspot
jiamin huang 3f0JmJgy0NM unsplash
Student property investment

Student Property
Investment

Investing in student property in Liverpool provides lucrative returns for investors. Liverpool has a large student population, with over 55,000 students across three major universities. The high demand for quality student housing creates an opportunity for investors with the following benefits:

  • Steady Rental Income: Student properties generate consistent rental income over the academic year. Tenancies typically run from September to June, providing income for most of the year. Rent is often paid upfront, providing regular cash flow for investors investing in Liverpool property.
  • High Occupancy Rates: Purpose-built student accommodation (PBSA) benefits from high occupancy rates, often 98% or more. The demand for student housing means tenants are always ready to move in. This provides a stable income for investors and the confidence that their property will generate returns year after year.
  • Strong Capital Appreciation: Liverpool’s student property market has increased prices by up to 40% in the last decade. As the city’s universities expand and demand for quality housing grows, values will rise steadily over the coming years. This means a strong potential for capital gains, allowing investors to build equity in their property.
  • Hands-Free Investment: Student properties can be an appealing hands-free investment. Many are fully managed, with maintenance, administration, and tenant management handled by a professional property management company. This allows investors to earn income from their property without day-to-day responsibilities.

Property Price Growth
In Liverpool's Key
Areas

Investing in Liverpool’s UK property has become increasingly appealing to many investors, thanks to significant price growth observed in the city’s real estate market over the past decade.This growth is evident in key property hotspots and emerging areas, making it an enticing opportunity for those looking to invest.

Here’s an overview of some areas in Liverpool with potential property price growth:

Liverpool city centre

City Centre

The heart of the city, bustling with cultural attractions, shopping centers, restaurants, and vibrant nightlife. It’s also home to iconic landmarks like the Royal Albert Dock and Liverpool ONE.
Aigburth

Aigburth

A leafy suburb known for its Victorian and Edwardian housing, parks, and riverside promenade along the River Mersey. It offers a relaxed residential atmosphere while still being close to the city center.
Allerton

Allerton

A popular residential area known for its upscale housing, green spaces, and excellent schools. Allerton Road is a bustling hub with shops, cafes, and restaurants, making it an attractive neighborhood for families and professionals alike.
Crosby

Crosby

Located to the north of the city, Crosby is famous for its stunning coastline, including Antony Gormley’s “Another Place” installation on Crosby Beach. It offers a mix of housing options, good schools, and easy access to both Liverpool city center and nearby Southport.

Why Choose Baron & Cabot for your Property Investment in liverpool?

When investing in a property, your first instinct will be to go through the process yourself, but this can be costly in the long run, especially when you’re new to the UK property market.

A better alternative is partnering with a property investment expert like Baron & Cabot to help you pinpoint where to invest in Liverpool for the best returns.

New Rental
Developments

Many new rental developments have been completed recently to meet rising demand, especially in popular central locations. However, despite several new developments in Liverpool, supply has struggled to keep up with demand, increasing rental prices.

Rental developments
Bespoke Service

Bespoke Service
and Personalised Advice

Baron & Cabot provides a personalised service to help you achieve your investment goals. Our property consultants will get to know you and your specific investment criteria. They can then recommend suitable investment properties in up-and-coming Manchester neighbourhoods with solid growth potential.

Our bespoke service simplifies investment and gives you confidence in your decision-making.

Words From
Our
Clients

I have recently worked with Jason Tucker of Baron & Cabot on an investment property. Jason’s professionalism I will say was exemplary, he was able to unpack what will seem a convoluted process into a simple easy to understand process. From his response time, to providing investment analysis on various options and all-around client services was top notch. I will definitely maintain my relationship with Jason and his team as I grow my International investment portfolio. Omoh - NG

Omoh Igebu

Investor

It has been the most efficient and pain free dealings we have had regarding our property search. Jason and everyone involved in the pro ess has been very professional, efficient and great to deal with Thank you. Will definitely be recommending Jason and Baron&Cabot to anyone I hear looking at buying property. Many thanks for the service.

Howard Hunter

Investor

This is our first time investing in the UK, it was scary at first, we had so many questions but the team was quite patient. They answered all our questions and also helped us build the trust we needed to start this journey. They were with us every step of the way, worked with and around our busy schedules- late night calls and zoom meetings- that for me was quite comforting. From the first meeting all the way to Exchange, they were professional. Thank you Lauren & Will for helping us throughout this phase.

Elizabeth

Investor

Life in Liverpool

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Frequently Asked
Questions

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Yes. Liverpool’s housing market is experiencing a boom, with asking prices increasing over 23% between 2019 and 2022 alone. Housing demand continues to outstrip supply, indicating strong growth potential for investors.

Liverpool also has one of the highest buy-to-let yields in the UK, hitting 7.3% in some areas. With interest rates at historic lows, mortgage rates are equally favourable. All signs indicate now is an excellent time to invest in Liverpool property.

While Liverpool’s economy and job market have grown steadily over the past decade, housing prices have somewhat lagged. This has created an opportunity for investors to purchase property at a low entry point. The average house price in Liverpool is £177,930, a fraction of prices in southern England. The affordable cost of living and housing in Liverpool also supports a thriving rental market.

Yes, Liverpool property represents an attractive opportunity for buy-to-let investors and those looking for capital appreciation. Factors like affordable housing, a shortage of quality rental housing, strong tenant demand, and predictions of solid price growth all point to Liverpool being a worthwhile investment location. Liverpool also benefits from three renowned universities as well as a growing digital and creative economy — all contributing to its investment appeal.

Yes, Liverpool is currently experiencing the worst housing shortfall in the UK, with a deficit of around 232,759 homes, indicating a significant housing shortage in the city. This deficit can have severe implications on housing affordability and accessibility for residents, making it challenging for many people to find suitable and affordable housing options.

The situation underscores the need for urgent attention and comprehensive measures to address the housing crisis and provide adequate housing solutions for the population. Hence, investors are more likely to see a huge return on their properties if they take advantage of this shortage.

Disclaimer: Any information provided by Baron & Cabot does not constitute financial advice and is for educational purposes only.

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